AWARD-WINNING SPORTS DESIGNER AND VISUAL STORYTELLER
Hi there, I'm Sarah. I am a New York City based Graphic Designer with a talent for presentation and logo creation.
Every single day, I get to create work that merges my two passions in life - art and sports. Some may say that being an artist is in my blood. My great grandfather was an illustrator, my grandfather was an industrial designer and my mother was an art teacher. I get my competitive drive, affinity for sports and business sense from my father.
My past experiences have included ticket sales, sponsorship sales, community relations, public relations, marketing, social media management, media buying, video production and being an on-field host. But, I always kept coming back to the creative side of the industry.
In 2013, I realized I wanted to further my career as a creative in sports which led me to completing my Post-Baccalaureate Certificate in Digital Design from Tulane University. Since then, I have had the amazing opportunity to be a part of a World Series winning team, be able to see logos I created on the oldest outfield wall in MLB and now, create compelling partnership presentations on behalf of the NBA that has resulted in 12 new partners since I’ve started. I am excited to see where my career takes me next.
1 X Silver National Addy Award Winner
1 X Silver Southeast Regional Addy Award Winner
2 X Silver New Orleans Regional Addy Award Winner
3 X Bronze New Orleans Regional Addy Award Winner
THIS IS WHAT I DO:
BRAND IDENTITY DESIGN
LOGO DESIGN
PRESENTATION DESIGN
ILLUSTRATION
PROJECT MANAGEMENT
ART DIRECTION
CREATIVE DIRECTION
THIS IS WHAT I USE:
PHOTOSHOP
INDESIGN
ILLUSTRATOR
PROCREATE
ILLUSTRATOR
MICROSOFT OFFICE
KEYNOTE
MAILCHIMP
CEROS
HERE IS WHERE I WENT TO SCHOOL:
SUNY BROCKPORT
BA in Communications with a minor in English and American Sign-Language
2007 - 2011
Tulane University
Post-Baccalaureate Certificate in Digital Design
2013 - 2015
AND HERE IS WHERE I’VE WORKED:
National Basketball Association
Senior Manager of Creative Design
December 2023 - Present
Visual Storyteller
October 2019 - November 2023
Fenway Sports Management
Graphic Designer
April 2015 - October 2019
New Orleans Zephyrs (Miami Marlins Triple-A Team)
Director of Marketing and Creative Services
November 2014 - April 2015
Marketing and Special Events Coordinator
November 2012 - November 2014
New York Yankees
Freelance Post-Season Media Relations Assistant
October 2012
Lakewood Blueclaws (Philadelphia Philles Single-A Team)
Special Events and Corporate Sales Assistant
January 2012 - October 2012
Baseball Hall of Fame
Membership and Development Steele Intern
May 2011 - September 2011